Deep dives into SEO, paid advertising, and design trends. We share what's working now so you can stay ahead.
With the rise of SGE (Search Generative Experience) and ChatGPT, traditional SEO is evolving. Learn how to optimize your content for the new era of search engines.
ISHA
SEO Expert
Are you targeting the wrong keywords? Is your negative keyword list empty? We break down the top reasons campaigns fail.
By Isha
Dark interfaces aren't just a trend; they reduce eye strain and highlight visual assets. Here is the psychology behind the dark aesthetic.
By Saloni
Stop relying on interest targeting. Learn how to use broad targeting and creative testing to let the AI find your customers.
By Akansha
Likes don't pay the bills. We explain why you should stop obsessing over follower counts and start tracking conversion value.
By Rakesh
For brick-and-mortar businesses, the Google Map Pack is prime real estate. Here is a checklist to get your business ranked #1 locally.
By Rakesh
Universal Analytics is gone. We simplify Google Analytics 4 (GA4) events, reports, and how to find the data you actually need.
By Isha
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